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Six Cardinal Rules for Using Numbers in Data Storytelling
Part of data storytelling means knowing how to write about numbers in a way that doesn't make readers' eyes glaze over.

David Moore
Jun 204 min read


Critical Content: Breaking Some Eggs in the Name of Culinary Science
Not only did WaPo journo Emily Heil rehash the study, she then actually attempted to duplicate the perfect-egg-cooking process herself.

David Moore
Feb 212 min read


Media Training: A Zoom/MS Teams Primer
The first lesson of media training in a visual medium is this: Be certain your audience can clearly see and hear you.

David Moore
Feb 204 min read


Storytelling: Find Your Place in History
The story of my client, HomeEc, becomes easier to tell when there’s a historical backdrop for storytelling.

David Moore
May 17, 20243 min read
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