Media Training

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Dave Moore Media

Not only did journalist Emily Heil rehash the study in mild journalese, she then actually attempted to duplicate the perfect-egg-cooking process from her home. When that failed (which most of us home cooks do), she escalated this tussle by carrying it to the Washington Post test kitchen, which I didn't even know existed.

Not only did journalist Emily Heil rehash the study in mild journalese, she then actually attempted to duplicate the perfect-egg-cooking process from her home. When that failed (which most of us home cooks do), she escalated this tussle by carrying it to the Washington Post test kitchen, which I didn't even know existed.

Critical Content: Breaking Some Eggs in the Name of Culinary Science

Not only did WaPo journo Emily Heil rehash the study, she then actually attempted to duplicate the perfect-egg-cooking process herself.

Feb 212 min read

With proper virtual media training, you'll know to unmute yourself, use appropriate lighting, and always use wired headphones for Zoom and Teams meetings.

With proper virtual media training, you'll know to unmute yourself, use appropriate lighting, and always use wired headphones for Zoom and Teams meetings.

Media Training: A Zoom/MS Teams Primer

The first lesson of media training in a visual medium is this: Be certain your audience can clearly see and hear you.

Feb 204 min read

6 Things NOT to do With Your Media Pitch

6 Things NOT to do With Your Media Pitch

6 Things NOT to do With Your Media Pitch

Reporters are trapped by high story quotas. Don't worsen it by sending obtuse pitches, jumbo file attachments or swag. Follow these 6 tips.

Jan 162 min read

The Magnificent 7 Keys to Successfully Pitching Stories to the Media

The Magnificent 7 Keys to Successfully Pitching Stories to the Media

The Magnificent 7 Keys to Successfully Pitching Stories to the Media

These 7 tips will help communications experts succeed in pitching a story to the media, especially with the approach of less is more.

Oct 9, 20245 min read

Media Training 101: How to Talk to a Reporter

Media Training 101: How to Talk to a Reporter

Media Training 101: How to Talk to a Reporter

Proper media training and preparation will make it easier to talk to reporters.

Jun 27, 202410 min read

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